Switch from Vagaro to Somelo
All the ops, none of the marketplace cut.
Vagaro is fine until you grow beyond a chair and start paying for every add-on. Somelo bundles what Vagaro charges extras for — memberships, packages, marketing, room scheduling — at a flat per-location price.
Get started — $39/mo · Talk to us about the migration
Why studios switch from Vagaro
Death by add-on pricing
Forms, intake, marketing, additional staff seats — each is an add-on. Somelo includes the lot at each tier.
The Vagaro marketplace splits your client relationship
Clients book through Vagaro and end up browsing competitors. With Somelo, your clients book on your branded URL — no marketplace, no upsell to anyone else.
Limited financial reporting
Vagaro's reports stop short of true cash flow. Somelo's reporting separates cash movement from gift card liability from prepayments — the way your accountant actually wants to see it.
Vagaro vs. Somelo
| Feature | Vagaro | Somelo |
|---|---|---|
| Starting price | $30/mo + add-ons | $39/mo flat |
| Each additional staff seat | $10/mo each | $0 — included in tier |
| Forms / intake | Add-on | Included |
| Marketing emails & SMS | $20/mo+ each | Included on Growth & Pro |
| Marketplace listing fees on bookings | Yes, per-booking | None |
| Memberships & recurring billing | Add-on | Included from Growth |
| Room scheduling | Limited | Full room logic with auto-assign |
| Cash flow reporting | Basic | True cash flow with liability tracking |
| White-label client portal | No (Vagaro branded) | Per-tenant subdomain + branding |
| Data export | Limited | Full export, one click |
Comparison reflects publicly available Vagaro pricing as of 2026 and Somelo's published tiers. Vagaro is a trademark of its owner; Somelo is not affiliated with or endorsed by Vagaro.
How the migration works
- Export clients, services, and active gift cards from Vagaro.
- We import into a staged tenant. Memberships and recurring schedules are rebuilt with the same renewal dates.
- Review the staged tenant together. Adjust anything you want labeled differently.
- Pick your cutover date. Forwarding from your Vagaro booking URL is on you, but we provide the redirect template.
The migration questions everyone asks first
What if something breaks during the migration?
We run the import with you, not at you. Clients, services, memberships, packages, gift card balances, and visit history come in from your old vendor's export or CSV. Nothing goes live until you've checked the numbers side by side, and your old system stays readable the whole time.
How long am I down?
Most studios are live in under 24 hours once Stripe verification clears. You pick the cutover time; we usually do it after the last appointment of the day.
What happens to my existing booking links?
Your Somelo booking widget embeds on the same page and the same button as before, so the link you've printed and posted keeps working. Hosted booking links move to your own subdomain.
Do my saved cards on file transfer?
Sometimes. Card tokens can only move with your old processor's cooperation and a signed Stripe migration agreement — we coordinate it, but no vendor can guarantee it. When a card can't move, clients re-enter it once via a secure link and their membership picks up automatically.
You're small. What if you disappear?
Fair question. Every plan is month-to-month with a one-click export of your clients, appointments, payments, memberships, and notes in machine-readable form. Payments run through your own Stripe account, so your money and your payment relationships never depend on us existing.
Am I locked into a contract?
No. Month-to-month, cancel from Billing, no cancellation call and no exit fee.
Vagaro switching questions
Will my clients notice the switch?
Only your branded subdomain and a fresh confirmation email design. Their saved cards and gift cards work normally.
What about Vagaro Pay Later or financing?
Somelo supports deposits, prepayments, and packages natively, which covers most use cases. We don't currently offer BNPL.
Can I run both systems in parallel?
We don't recommend it — confusion is the #1 cause of botched switches. We help you do a clean cutover instead.
What about the Vagaro marketplace traffic?
It's smaller than Vagaro implies. Most studios find their direct-bookings volume actually rises once their branded URL is the only path.